Websites and Shopify stores, designed and built by the person you talk to.

I design and build websites for service businesses and Shopify stores for brands that sell online, anywhere in the U.S. I write the words for each one, or edit yours. In South Florida, our team can also shoot the photos and video on location.

  • Fixed price, in writing
  • Everything in your name
  • Most websites and stores live in 4–6 weeks
  • Anywhere in the U.S.

A service business and a store need different websites

A salon’s customers want a phone number and an open time slot. A candle shop’s customers want to see the jar up close and know when it ships. I design each site for what its customers need before they call or buy.

Service businesses

For contractors, clinics, salons, restaurants, professional offices, and anyone whose customers call or book first.

  • Your number and a booking button on every screen
  • A page for each main service, and for the areas you cover if you work locally
  • Answers to the questions people ask before they hire someone
  • Calls and form fills counted, so you can see what the site brings in

Online stores on Shopify

For brands that sell products online, anywhere in the U.S.

  • A homepage that makes the case for your product in the first screen
  • Product pages that answer what shoppers compare before they buy
  • Collections that make a catalog easy to browse on a phone
  • An easy path to checkout, built for one thumb
  • Orders and sales tracked, so you can see what’s working

Rhovive, the store for my own brand, is one I designed and built on Shopify. See the Rhovive project

It starts with how your customers decide

Before I design anything, I learn what your customers need to see on the way to calling you or checking out.

  • Your customers first

    On our first call and in a 45-minute interview, I learn what people ask you before they hire you or buy from you.

  • The path

    I plan the pages a customer moves through, and what each one has to answer before they take the next step.

  • The design

    Every screen is laid out for a phone first, with the button that matters where a thumb can reach it.

  • A look before launch

    You see the site as it comes together, and you get one last look before it goes live.

Here’s what I put into every build

  • Design

    I pick the colors and fonts for your business and the people who buy from it. Small moments of motion go only where they help someone find their way.

  • Custom photos

    In South Florida, our team comes to you and photographs your place, your staff, your work, or your products. Then I edit each photo to match the site and size it so the page still loads fast.

  • The words

    I interview you for 45 minutes, then write your pages in the words your customers use. If you already have copy, I edit it. For a store, I also write your product descriptions, and your plan says how many.

  • Video, if the site needs it

    Some pages work better with a short video, like a walk through your space or a product in use. If you’re in South Florida and a page needs one, our team films it on location and I edit it for the site. Anywhere else, I edit footage you already have. When a page doesn’t need video, I’ll tell you.

  • Editing your photos and footage

    If you already have good photos or footage, I edit them for the site: color, cropping, cleanup, and file size. You send the files, and they come back ready for the page. This part works anywhere in the U.S.

  • Speed

    I keep every page light, so it loads fast on a phone. This site scored 100 for performance on Google’s mobile speed test.

    Why speed matters: 53% of visits are likely to be abandoned if a phone page takes longer than 3 seconds to load. (Google, 2016)

  • Accessibility

    A service business website gets accessible design (WCAG 2.1 AA), so it works for people using screen readers and other assistive tools. For a store, the parts I design are made to work with screen readers and keyboards.

  • English & Spanish, if you want them

    If your customers speak Spanish, your main pages can come in Spanish too, with a language switch on every page. Written to read naturally, and checked line by line before launch.

  • You own it

    Your domain and every account are in your name. If we stop working together, you keep everything.

Shoots are the one part of the work done in person, and only for South Florida projects. Everything else happens by phone, text, and email.

Everything in your build, in writing

Your plan lists all of it, with a fixed price, before any work starts.

Every website and store

  • A design made for your business, laid out for a phone first
  • Copy written from a 45-minute interview, or edited from what you have
  • Editing for the photos and footage you already have
  • Analytics that count calls and form fills, or orders and sales for a store
  • Every button and link tested on a real phone before launch
  • Your domain and every account in your name
  • A cookie notice, with every tracker set up to follow the visitor’s choice
  • Two-step sign-in on every account I set up for you

Service business sites add

  • Up to 8 pages: home, services, service areas, about, and contact
  • Click-to-call and booking buttons on every page
  • A contact form that sends straight to your inbox, with a spam trap
  • Accessible design (WCAG 2.1 AA), so it works for people using screen readers
  • Built to load fast on a phone
  • On-page SEO basics: titles, descriptions, headings, and business schema
  • Submitted to Google and Bing, with the business details search engines and AI tools read
  • Fast, low-cost hosting behind Cloudflare, set up in your name
  • 30 days of fixes after launch

Online stores add

  • A Shopify store set up in your name
  • Product and collection pages, designed and written for what you sell
  • Product descriptions written for you, with how many set in your plan
  • Cart and checkout tested on a phone before launch
  • Orders tracked, so you can see what the site sells
  • Built to load fast on a phone
  • On-page SEO basics: titles, descriptions, headings, and structured data
  • Submitted to Google and Bing
  • 30 days of fixes after launch

Add when you need them

  • Custom photos and video, shot on location (South Florida)
  • English & Spanish pages
  • Monthly maintenance after launch

Your part

About 2 hours in total. A kickoff call, a short questionnaire, and a look before launch. For a store, add your product details. If we’re shooting, add the shoot itself, at your place.

Timeline: Most websites and stores launch in 4–6 weeks. Your plan will have dates on it.

Security & privacy

The parts nobody sees until something goes wrong

I set all of this up before launch, and your plan lists each one. A store runs on Shopify, which handles part of it itself.

  • Trackers wait for Accept

    On a service business website, analytics, ad pixels, and tools like a booking calendar stay off until a visitor accepts the cookie notice. If they decline, the site still works, and their calls and messages still reach you. Your analytics just won’t count that visit.

  • A firewall and a spam trap

    Every service business website I build sits behind Cloudflare, the network this site runs on. Its firewall turns away floods of junk traffic and common break-in attempts. Each form has a hidden field that spam bots fill in and people never see, so those messages get thrown out.

  • Checkout on Shopify

    A store runs on Shopify’s own servers. Shopify is certified at Level 1, the strictest level, of the Payment Card Industry Data Security Standard (PCI DSS). Card numbers go into Shopify’s checkout, or your payment provider’s, and never pass through anything I built.

  • Pixels on a store

    On a store, I turn on Shopify’s cookie notice and connect each ad pixel to it. Meta’s and TikTok’s pixels wait for Accept. Google’s is told the visitor’s choice and stops using cookies. Any other app that tracks shoppers waits for Accept too, or I leave it out.

  • Two-step sign-in

    Your domain, hosting, Google, and analytics accounts get two-step sign-in, so a stolen password alone can’t open them. For a store, so does your Shopify account. I get access as a helper, with my own sign-in, so you never share your password.

  • If something does go wrong

    Nobody can promise a site will never be attacked, and I won’t. Fixes are included for 30 days after launch. With monthly maintenance, I fix what stops working and keep a backup copy of your site, so anything can be put back.

You can test the cookie notice on this site. Tap “Cookie choices” at the bottom of any page and choose Decline. The booking calendar on the Contact page then stays off until you accept. See the Contact page

Good to know: I’m not an attorney. Which privacy laws apply to your business is a question for your lawyer. I’ll tell you what to ask, and I’ll set up the site to match what you decide.

See it live first

This site and rhovive.com are both live, so you can open them on your own phone and judge the design, the words, and the speed yourself.

From first call to launch

  1. Day one

    A 20-minute call

    We talk about your business and what you need the site to do. I’ll have already looked at what you have now.

  2. Within 2 business days

    A plan with a price on it

    A fixed price and dates, in writing. The price only changes if you ask for more.

  3. While I build

    Words, design, and the shoot

    I interview you for 45 minutes and write your pages, or edit the copy you already have. Then I design the site to fit them. If you’re in South Florida and the site needs it, we schedule the photo and video shoot. If not, you send what you have and I edit it.

  4. Before launch

    Tested on a real phone

    I test every button and link on a real phone, plus the checkout for a store. On a service business website, I also check each page with a keyboard and a screen reader. Then I run Google’s speed test and submit your site or store to Google and Bing.

  5. After launch

    Fixes, then maintenance

    Fixes are included for 30 days. After that, you can keep me on for monthly maintenance at one fixed price. Or you can run it yourself, since everything is in your name.

One fixed monthly price keeps your site current

With monthly website maintenance, I make your changes and check the site every month, so it keeps working the way it did on launch day.

Your part: A text or an email. Tell me what changed, and I update the site.

Included

  • Small edits each month, like hours, prices, photos, or a new service
  • A monthly check that your contact form, phone links, and booking button work
  • For a store, a monthly check that the path to checkout works
  • Google’s speed test run every month, and anything slow fixed
  • Domain and security certificate renewals watched, so nothing lapses
  • A backup copy of your site, so anything can be put back
  • Fixes when something stops working
  • A monthly check that every tracker still follows your cookie notice, even ones added after launch

One fixed monthly price, agreed in writing. For websites and stores I build, or for your current site or store after I look it over. New pages or a redesign are quoted before any work starts.

Before you book

How much does a website or store cost?

It depends on what you need, like the size of the site or store, who writes the copy, and any photo or video shoot. After a free 20-minute call, you get a fixed price in writing before any work starts, and it only changes if you ask for more.

How long does it take?

Most websites and Shopify stores launch in 4–6 weeks. The biggest factor is how quickly we get your content and feedback. Your plan will have dates on it.

Do I need a photo shoot?

Not always. If you have good photos already, I edit them and use them. If the site needs more, I’ll say so in the plan, with the price.

Do I have to be in South Florida?

Only for a photo or video shoot. I build websites and Shopify stores for businesses anywhere in the U.S., working remotely. Outside South Florida, I edit the photos and footage you already have.

I already have a website or store. Do I need a new one?

Not always. I’ll look at it before we talk. Sometimes a few fixes are enough, and if that’s the case I’ll say so. For a Shopify store, I can fix or redesign the one you have.

Can my site be in English and Spanish?

Yes. Spanish versions of your main pages can be built alongside the English ones, written to read naturally and checked line by line before launch.

Will my site show up on Google?

Every website and store I build includes the on-page basics: titles, descriptions, headings, and structured data, plus submission to Google and Bing. If you want ongoing work to move up in search, that’s a service of its own.

See SEO & AI search

Will my website or store be ADA compliant?

Nobody can promise that. There’s also no official ADA (Americans with Disabilities Act) certificate for websites, so be careful with anyone who sells one. I build service business websites to WCAG 2.1 AA (the Web Content Accessibility Guidelines, level AA). The Justice Department adopted that standard for state and local government sites and has used it in settlements with businesses. Before a website launches, I check each page with a keyboard and a screen reader. For a store, the parts I design are made to work with screen readers and keyboards. I don’t add accessibility widgets. In 2025, the Federal Trade Commission ordered one widget maker to pay $1 million over claims that its tool could make any website compliant.

Will a cookie notice hurt my ads?

It can. Visitors who decline aren’t counted by your ad pixels, so your ads learn from fewer visits. Their calls and messages still reach you, and the notice is a small box at the bottom of the screen, like the one on this site. For a clinic or med spa, I can keep your ad pixels off the booking and treatment pages. A booking tool can run trackers of its own, like the calendar on this site, so we’ll check yours before launch. Whether you need any of this is a question for your lawyer.

What happens after my website launches?

Fixes are included for the first 30 days. After that, you can keep me on for monthly maintenance at one fixed price, and I make your small edits and fix anything that stops working. Or you can run it yourself, since everything is in your name.

Tell me what you do or sell. I’ll tell you what I’d build.

Book a free 20-minute call. I’ll look at what you have before we talk, and you’ll leave with a few specific fixes either way. If I’m not the right fit for what you need, I’ll tell you.

Or call (305) 401-7365